(207) 000-0101 info@toc-media.com

Meet Our Team

The TOCmedia team is brimming with unmatched talent. Each member is cross-trained in multiple fields of digital marketing to ensure every project undergoes the highest level of quality checks.  Our freelancers are location-independent and sprinkled throughout the States, ensuring unique viewpoints and a continued thriving of the entrepreneurial spirit. Interested in joining the team? Stop by our contact page.

Tracy O'Clair

CEO & President

Tracy has a strong background in sales and marketing. Her passion is creating unique marketing strategies to help businesses increase revenue and visibility, both online and in person. She is always on the lookout for what’s new and next, all while finding unique ways to integrate it into current strategies and put it into practice.

She founded TOCmedia in 2009 with the goal to help small business owners succeed by providing them with affordable digital marketing services.

Tracy is a qualified Solutions Provider for Constant Contact. She graduated from Thomas College with a Bachelors Degree in Marketing Management and continues to expand her horizons through TOCmedia and other marketing endeavors.

Shannon Burns

Project Manager

Shannon started with us in October 2014 and we would all be lost without her. As the Project Manager, she’s in charge of working closely with Tracy to keep track of her and the business plan, as well as keeping the rest of the team on task to ensure our clients receive prompt and excellent work.

Her degree in Mental Health and Human Services from the University of Maine at Augusta brings a unique point of view to the table, as her management style is friendly and efficient. In addition to her work with TOCmedia, she also works as a program supervisor in behavioral healthcare for children and home healthcare services.

Kyrie Tompkins

Website Developer

Kyrie has been with TOCmedia since 2010. She’s our Jack-of-all-Trades, including working in social media, email campaigns, tech troubleshooting, and most importantly, web design and development. She’s our primary WordPress developer with clients both locally and nationally. This girl knows her stuff.

Kyrie has won many awards for her excellent work, including the Gold Medal in Web Design from the MMTC Local Skills Competition and being inducted into the National Technical Honor Society.

In her free time, she likes to read, sing, play video games, and spend time with her family. She also is inspired by nature and often finds herself taking photos of plants and animals to add to her portfolio.

Kristina Roderick

Graphic Designer

The passion to create and innovate has always run in Kristina’s blood. At the tender age of 12, she recognized her enthusiasm for graphic design. Her dedication to creating excellent work is always evident in her designs for logos, print materials, signs, and social media graphics.

As a designer for businesses, Kristina is always thrilled to meet business owners and hear about their unique visions and success stories. She continues to cultivate her passion for meeting new people and delivering great designs for their businesses through her work with TOCmedia and her own business, Imagine Design Company.

Kristina’s free time is spent at home with her husband and two children. Their family loves sports, especially spending time outdoors. The family’s idea of fun also often involves music and the arts.

Jennifer Grace

Social Media Specialist

Jennifer is a new addition to TOCmedia and we are thrilled to have her. Her job is to make sure that our clients social media accounts are brimming with exciting and engaging content at all times. She also helps with moderating engagement as needed. When she’s not scheduling pins and tweets, Jennifer crafts email campaigns that are known to generate clicks, subscribers, and sales for all of our clients.

She has also recently started her own marketing firm, Love Tree Marketing, where she develops and implements various marketing campaigns, including direct mail, brochures, social media, blogs, and more.

Emily Kammerlohr

Copy Manager

Emily has been our Copy Manager since September 2015. She’s in charge of creating SEO-rich, dynamic website copy and blog posts for our clients to drive traffic to their website and increases their sales and subscribers.

She graduated Cum Laude from Mount Holyoke College with a dual degree in Ancient Studies and English, making her a master storyteller and wordsmith. She has also worked for various non-profit cultural institutions, like Wistariahurst Museum in Holyoke, MA and the Houston Ballet in her hometown where she is currently based.

In her free time, she enjoys binging Netflix originals, eating at Chipotle, and chronicling her travels on her blog, She’s a Trip.

Sarah Lyman

Virtual Assistant

Sarah has been a part of the TOCmedia team since October 2016. She’s in charge of ensuring each blog post, email campaign, and website page is published on schedule and enriched with stunning images. She also keeps tabs on the ever-changing tech and digital marketing landscape to make sure that we stay “in the know” to best serve our clients. She’s great at troubleshooting and is very comfortable working with data, which are just a few reasons we are so excited to have her onboard.

Sarah graduated from the University of New England with a B.S in Psychobiology and B.S. Marine Biology and has also been working as the Development and Communications Assistant for the Friends of Casco Bay since 2011.

Scott Heidrich

Advertising Specialist

Scott HeidrichScott is TOCmedia’s resident advertising expert. He knows what sells and how to sell it. His job is to makes sure our client’s mission, message, and products are easily recognized and accessed by their target audiences to deliver industry-leading results. He’s a pro at branding and PR and we’re glad he’s on our team.

Scott holds a BS in Communications from the New England School of Communications and has worked as an Internet Marketing Specialist for years to perfect his craft, including big projects for top-end clients like Lamey Wellehan and Argo Marketing Group. Scott is a proud Mainer and makes his home in Monmouth.

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